Program Name: Bachelor of Tourism & Hospitality Management (BTHM)

a)Introduction
Tourism is the single large industry in the world today. As per UNWTO statistic international tourist arrival stood at 940 million and foreign earning was $923 billion in the year 2010. Tourism is termed as the master key of the world economy. It is the industry of the industries because tourism is the combination of 109 sectors. Its produces 1 job in every 2 and half seconds. More than 300 million persons are directly employed in the industry throughout the world. One out of every 8 persons is employed in this sector. This trend shall continue throughout the 21st century. Simultaneously tourism shall change quality of the life style of the people.

b) Objectives:
The primary objective of the Bachelor Degree program in tourism & hospitality management is to produce skilled manpower and competent personnel well trained to meet the ever growing demand of the tourism sector. Since tourism is a labor-intensive profitability sector both for private and public undertakings, there is high demand world-wide for professional degree in this sector. Responding to this demand, European university of Bangladesh has decided to offer four year professional degree in tourism and hospitality management.

The program focuses on hotel operation skills and management practice in the tourism and hospitality industry. It also offers a variety of exciting activities to enrich student’s academic and practical experience including local and overseas internship training. The University has highly Qualified and experienced fulltime teachers and professionals who are experts in various sectors of the tourism and hospitality industry, to provide individual academic and professional education and training advice.

c) Career Opportunities:
Graduate of tourism & hospitality management are recognized as skilled manpower throughout the world. They have worldwide career opportunities in these fields of Tourism and Hotel business, Tourism & Hospitality Industry, Travel Agencies, Five Star Hotels, and Airlines etc. Moreover, they can also build career as tour Entrepreneur, Tour Operator, Travel Consultant, Conference and Special Events Manager, Restaurant Owner/Manager, Hotel Owner/Manager etc.

d) Admission Requirement:
A Higher Secondary Certificate (HSC) or its equivalent in Science, Arts, Business Studies or other fields of study is the basic educational requirement. Minimum qualifying GPA is 2.5 individual in SSC/O’ level and HSC/’A’ level examination.

Students having Bachelor (Pass) / Associate/Diploma (2-4 years) degree will get waiver from the proposed program of studies.

For all foreign certificates, the University as per rules.

e) Degree Requirement:

  1. Completion of 41 courses (123 credits hours) + an internship of 3 credits.
  2. Passing of all courses individually and maintaining a minimum Cumulative Grade Point Average as may be determined by the authority.
  3. The minimum passing grade for internship is “c”.

f) Course Duration (specialization):
This Bachelor Degree Program is subdivided as follows:

  • First Year- Freshman Year
  • Second Year – Sophomore Year
  • Third Year- Junior Year
  • Fourth Year-Second Year

After completing First, Second, Third and Fourth years (126 credit hours), Bachelor Degree will be awarded in Tourism and Hospitality Management.

g) Course Structure:

Course category No. of Courses Credit per course Total credit
General Education (GED) 8 3 24
Core Course 8 3 24
Minor Course 19 3 57
Major Course 6 3 18
Practicum 1 3 3
Total 42 3 126

H) Grading and Performance evaluation (assessment):
Evaluation System

Evaluation Criteria
Marks
Assignment/Presentation/Lab
10
Class attendance
10
4 Quizzes
20
Mid-term Test
30
Semester Final Examination
30
Total
100

Grading System
The University will comply with the Uniform Grading System as suggested by UGC and it is as follows:

Marks obtained out of 100 Grade Grade Point Equivalent Remarks
80% and above A+ 4.00 Outstanding
75% to less than 80% A 3.75 Excellent
70% to less than 75% A- 3.50 Very Good
65% to less than 70% B+ 3.25 Good
60% to less than 65% B 3.00 Satisfactory
55% to less than 60% B- 2.75 Above Average
50% to less than 55% C+ 2.50 Average
45% to less than 50% C 2.25 Below Average
40% to less than 45% D 2.00 Pass
Less than 40% F 0.00 Fail

i) List of Courses:
General Education (A minimum of 24 credit hours)

Course Code Course Title Credit
ENG 101 Foundation English 3
BBA 101 Business Communication 3
BBA 102 Introduction to Business and Environment 3
THM 214 Public Speaking & Modern Presentation Techniques 3
CSE 101 Computer Fundamentals 3
BBA 104 Business Math- 1 3
THM 210 English for Hotel &Tourism 3
THM 109 German Language 3
THM 110 Spanish Language 3
THM 108 French Language 3
THM 114 Chinese Language 3
THM 113 Arabic Language 3
THM 112 Bengali Language for Foreigners 3

 

Core Courses (A minimum of 24 credit hours)

Course Code Course Title Credit
THM 101 Introduction to Tourism 3
THM 107 Introduction to Hospitality Management 3
THM 205 House Keeping 3
THM 301 Tour and Travel Agency Operation 3
THM 304 Front Office Operation 3
THM 409 Destination & Facilities Management 3
THM 404 Computerized Reservation System (CRS) 3
THM 407 Sustainable Tourism 3

Minor Courses (A minimum of 57 credits)

Course Code Course Title Credit
THM 201 Basic Accounting 3
BBA 107 Principles of Management 3
THM 111 Finance and Banking 3
THM 203 Human Resource Management in Hotel & Tourism 3
BBA 201 Principles of Marketing 3
BBA 301 Business Research Methodology 3
BBA 212 MIS 3
THM 303 Tourism & Hospitality Marketing 3
THM 306 Transportation 3
LAW 303 Business Law 3
THM 313 Tourism in Bangladesh 3
THM 211 Tourism Economics 3
THM 213 Tourism Economy, Culture & Society 3
THM 405 Geography of Tourism 3
THM 305 Tourism and Hospitality Consumer Behavior 3
THM 403 Tourism Planning & Development 3
BBA 203 Organizational Behavior 3
BBA 312 International Business 3
BBA 207 Business Statistics-I 3

 

Major Courses- any six (A minimum of 18 credits)

Course Code Course Title Credit
THM 302 Hotel Management & Operations 3
THM 307 Aviation and Flight Management 3
THM 309 Event Management (MICE) 3
THM 314 Food Service Operation 3
THM 315 Culinary Arts 3
THM 402 Resort Development & Management 3

 

(e)Industrial Attachment

Course Code Course Title Credit
THM 410 Internship 3
Total Credit = 126

 

Semester wise distribution of Courses
First Year First Semester

Course Code Course Title Credit Hours
ENG 101 Foundation English 3
CSE 101 Computer Fundamentals 3
BBA 101 Business Communication 3

 

First Year Second Semester

Course Code Course Title Credit Hours
THM 101 Introduction to Tourism 3
THM 111 Finance and Banking 3
BBA 102 Introduction to Business and Environment 3
BBA 104 Business Math- 1 3

 

First Year Third Semester

Course Code Course Title Credit Hours
THM 107 Introduction to Hospitality Management 3
BBA 107 Principles of Management 3
THM 210 English for Hotel and Tourism 3
THM 213 Tourism Economy, Culture & Society 3

 

Second Year First Semester

Course Code Course Title Credit Hours
BBA  203 Organizational Behavior 3
THM 203 Human Resource Management in Hotel and Tourism 3
BBA 201 Principles of Marketing 3
THM  211 Tourism Economics 3

 

Second Year Second Semester

 Course Code Course Title Credit Hours
THM 201 Basic Accounting 3
THM  214 Public Speaking & Modern Presentation Techniques 3
THM 303 Tourism & Hospitality Marketing 3
BBA  207 Business Statistics-I 3

 

Second Year Third Semester

Course Code Course Title Credit Hours
THM 405 Geography of Tourism 3
THM 302 Hotel Management & Operations 3
THM 301 Tour & Travel Agency 3
THM 305 Tourism and Hospitality Consumer Behavior 3

 

Third Year First Semester

Course Code Course Title Credit Hours
THM 306 Transportation 3
THM 307 Aviation and Flight Management 3
THM 304 Front Office Operations 3
LAW 303 Business Law 3

 

Third Year Second Semester

Course Code Course Title Credit Hours
THM 404 Computerized Reservation System 3
BBA 312 International Business 3
BBA 212 MIS 3
BBA 301 Business Research Methodology 3

 

Third Year Third Semester

Course Code Course Title Credit Hours
THM 205 Housekeeping 3
THM 309 Event Management (MICE) 3
THM 402 Resort Development and Management 3
THM 315 Culinary Arts 3

 

Fourth Year First Semester

Course Code Course Title Credit Hours
THM 314 Food Service Operations 3
THM 403 Tourism Planning  & Development 3
THM 108 French Language 3

 

Fourth Year Second Semester:

Course Code Course Title Credit Hours
THM 407 Sustainable Tourism 3
THM 313 Tourism in Bangladesh 3
THM 409 Destination & Facilities Management 3

 

Fourth Year Third Semester

Course Code Course Title Credit Hours
THM 410 Internship 3

 

Total Credit

Total Credit Hours 126

Courses Name

Credit

Duration

Tuition Fee

Tuition Fees

Others

Total

Semesters

Per Credit

Total

Total

Fees

Tourism & Hospitality Mgt.

126

12

1,250.00

1,57,500.00

88,000.00

2,45,500.00